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Mama Glow Doula Expo
Spatial concept design. Worked closely with vendor to print the graphics and build out the lounge. Woman's Health was onsite to staff the booth and provide the give aways to attendees.
I used my flower photos and integrated them in the CVS Health square heart on canvas. We asked for booth attendees to give advice and best wishes to expectant mothers.
I used my flower photos and integrated them in the CVS Health square heart on canvas. We asked for booth attendees to give advice and best wishes to expectant mothers.
Executive Briefing Center in the heart of Hartford, Connecticut.
Customizing and personable approach to a business meeting.
Executive Briefing Center in the heart of Hartford, Connecticut.
Yes... even a hand carved pumpkin to welcome long-time customer ADP.
Aetna's 170th Celebration
Aetna has a rich history. 2023 allowed for our customers to share in our celebration.
Created custom historical postcards that drove user to the historical timeline on Aetna.com. I also created custom branded M&M's, notefolios, and coasters to help set the table for meetings and celebrations.
I was also allowed to create a 170th display in the Aetna gallery displaying artifacts from the Aetna historical vault. The display was well received and created great excitement among the employee population.
Created custom historical postcards that drove user to the historical timeline on Aetna.com. I also created custom branded M&M's, notefolios, and coasters to help set the table for meetings and celebrations.
I was also allowed to create a 170th display in the Aetna gallery displaying artifacts from the Aetna historical vault. The display was well received and created great excitement among the employee population.
Achieving your health ambitions
If you could make a wish for a Healthier Tomorrow what would you wish for?
The inspiration is the whimsical act of making a wish and blowing on a dandelion and watching the seeds float through the air.
I was able to set up and photograph a dandelion and carry the whimsical floating seed from the image to a graphic shape that created motion and allowed your eye to move around the entire Customer Engagement Area.
The inspiration is the whimsical act of making a wish and blowing on a dandelion and watching the seeds float through the air.
I was able to set up and photograph a dandelion and carry the whimsical floating seed from the image to a graphic shape that created motion and allowed your eye to move around the entire Customer Engagement Area.
Customer Engagement Area
Worked with architect to refresh and create the Customer Engagement Area using existing materials but adding new monitors, lighting and soft seating.
The inspiration is the whimsical act of making a wish and blowing on a dandelion and watching the seeds float through the air.
The inspiration is the whimsical act of making a wish and blowing on a dandelion and watching the seeds float through the air.
CVS Health Community Niche refresh 2023
Aetna Community Niches 2013
Instead of architectural niches holding "stuffy" awards Aetna received. We embarked on an endeavor to tell the stories of Aetna's employee volunteering in the communities.
Experiential & Visual Marketing
Telling a story and evoking an experience is extremely important. Here are some examples of experiential and visual work.
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